Get Crazy With The Photos

gcwtpYou’re busy putting together your fifth monthly newsletter to your clients–you’ve come up with new stories, updated your price lists, and improved your layout. So why are you running the same old, boring product shots? The answer may be that …

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Make Your Customers Sell You!

mycs“The inspiration for my marketing strategy arrived in the mail,” says Jeanne Mitchell. She operates jTee’s, a wholesale quilted-design T-shirt business, out of he home in Perry, Oklahoma. “For the hundredth time, my book club sent a reminder that I …

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Marketing To The Rich

mttrNelson Paramus was a struggling investment consultant for years before striking it big. His marketing methods were, well, primitive. Anyone who was breathing was a prospect. Moreover, of Paramus’s clients, who came from a hodge-podge of occupations and industries, only …

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Setting Up An Event? Outsource!

wlThey might be setting up gala product introductions or orchestrating theme-oriented extravaganzas in wildlife parks. Whatever their surroundings, professional event planners are busy helping a wide array of clients cut through the clutter of traditional advertising.

“It’s another opportunity for …

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Little Loans And Big Action!

llabaUntil recently, there were very few options for borrowing small amounts of money (under $10,000) to start or expand a home business. Banks usually don’t make loans to home businesses. And venture capitalists won’t even talk about such small amounts. …

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